measurement

It's not easy to connect with employees when threats of office closures, pay freezes and redundancies are looming. Author and measurement expert Susan Walker explains how to conduct effective research when morale is low and futures are uncertain.
The Survey Initiative’s Gary Cattermole offers 10 communication tips for conducting employee surveys that attract high participation rates and deliver responses that allow you to drive real change.
Before drafting that survey, there are a number of factors to consider when it comes to engagement. Read on to determine a surefire way of getting it done right.
Sure, many companies measure but can they really reduce employment engagement to a single calculation? Peter Hutton aims to help companies get it right.
Gallup are famous for their Q12 questions. Now they want us to think holistically about employees' wellbeing. We went to Brussels to get the scoop.
What’s in store for 2010? Here's what some communicators are predicting for the year ahead.
Susan Walker, a leading figure in the communication measurement and evaluation field, tells of the different types of measurement characters within our communication community.
I experienced an epiphany about ten years ago. I was in discussion with the HR Director of a large financial services company; he told me there was something he didn’t understand about his organisation.
Measurement is not just an optional extra for communicators, but an essential part of their professional tool kit.
The Ragan Report recently had a long talk with Sinickas about how the practice of communication measurement has changed — and how she’s changed — in a quarter of a century.
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